Questioning Questions
Monday, 15 May, 2017
Questioning Questions

Decades ago I had an idea that questions could be vehicles to facilitate change in addition to eliciting answers.

Trust: what it is, and how to initiate it
Tuesday, 9 May, 2017
Trust: what it is, and how to initiate it

Trust. The big kahuna. The sales industry seeks it; doctors assume it;

Miscommunication: the reasons, the cure, the prevention
Monday, 1 May, 2017
Miscommunication: the reasons, the cure, the prevention

Have you ever been absolutely certain you heard…

Selling Ideas to Colleagues
Monday, 24 Apr, 2017
Selling Ideas to Colleagues

You’ve got a great idea, but need your colleagues – your boss, your teammates, your partners – to approve…

Sell to Prospects who CAN Buy
Monday, 10 Apr, 2017
Sell to Prospects who CAN Buy

Your solution is great. You know the narrative of the type of buyers who buy. You’re writing appropriate content and getting it out to the right demographic. But you’re still closing less than 5% from first contact and spending a ton of resource finding different ways to touch the same people as your competition touches – in hopes that you’ll have the right message that catches them at the right time, or just grind them down.

Steps Along the Buying Decision Path
Tuesday, 28 Mar, 2017
Steps Along the Buying Decision Path

As sellers we are taught to find prospects with a need that matches our solution and then find creative, professional ways to pitch, present, entice, push, market, or somehow introduce our solution to enable them to understand how our solutions will fix their problem.
Unfortunately, we fail to close over 90% of the time (from first contact) regardless of how well their need matches our solution. And it’s not because of our solutions, our presentations/pitches, or our professionalism. It’s because the…