Decision

Why do people prefer behaviors that obviously lead to less-than

Curiosity is a good thing, right? But what is it? Wikipedia defines curiosity thus: a quality related to inquisitive thinking such as

After spending 30 years deconstructing the inner processes of how people decide, and training a decision facilitation model

Because of your sophisticated tracking and targeting, you know who’s reading your content. But do you know why they’re reading it?

Our biases have been developed through the stories of our lives. From birth, our parent’s beliefs become part of our unconscious, very

80% of your prospects will buy a solution similar to yours within 2 years of your connection, but..