Home » Archive by Tags

Articles tagged with: buyers needs

12 Dirty Little Secrets: why buyers don’t buy
Monday, 7 Jan, 2019
12 Dirty Little Secrets: why buyers don’t buy

Do you sit and wait for your buyer’s to close? They need your solution. They like you. They are OK with the price.

Your prospects aren’t in pain
Sunday, 15 Jul, 2012
Your prospects aren’t in pain

When I hear sellers say that buyers have ‘pain’ I ask how long it would take them to get to the hospital with a broken arm. “Immediately.”  Why? Because they’re in pain. But buyers don’t buy ‘immediately’ and have had their problem for a period of time.
If your buyer had pain, they would have fixed the problem […]

Sales As A Spiritual Practice
Friday, 14 Aug, 2009
Sales As A Spiritual Practice

Sales has been focused on placing product. While some would disagree and claim it’s based on the ‘buyer’s needs’, it comes down to  how to get a product placed.
Imagine if sellers had the tools to be true spiritual guides and not only sell product, but sell more than ever and become part of the buyer’s […]