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Articles tagged with: buyers

The Buyer’s Buying Journey – Podcast 2: Keeping Sellers Relevant
Monday, 26 Jul, 2010
The Buyer’s Buying Journey – Podcast 2: Keeping Sellers Relevant

There are two aspects to a buyer’s journey as they consider a solution purchase: getting internal buy-in from colleagues, bosses, and budgets to decide to make a change, figuring out how or what will be included in the change, and agreeing how to move forward…

The New Buying Habits of Buyers: Does solution data drive a decision?
Monday, 12 Jul, 2010
The New Buying Habits of Buyers: Does solution data drive a decision?

It’s so much easier for buyers to buy now.

Understanding customers doesn’t help the buyer buy
Thursday, 29 Apr, 2010
Understanding customers doesn’t help the buyer buy

I was speaking with a colleague today who complained that although he understands his customer’s needs – does surveys of every aspect of their decisions (how, when, what) so he ‘knows’ how and what they buy …

Why Do We Blame Buyers?
Friday, 19 Feb, 2010
Why Do We Blame Buyers?

I once told a group that I was going to title a book I’d Close More Sales if it Weren’t for the Buyer. I got a standing ovation! And I assumed I’d get a laugh. …

Buying Facilitation®: what is it? and how is it different from sales?
Monday, 11 Jan, 2010
Buying Facilitation®: what is it? and how is it different from sales?

I’m so pleased that my trademarked model Buying Facilitation™ is getting acceptance in the sales field. I’d like to take this opportunity to introduce folks to my definition of it, to ensure that when they use the term they …

Overcoming the Stall: what takes buyers so long to buy?
Tuesday, 24 Nov, 2009
Overcoming the Stall: what takes buyers so long to buy?

Are your sales taking too long to close? Do you know why?
Is it you? Is it your prospect? Is it your product?
And what would you need to do differently in order to close more quickly?
One …