HERE IT IS!

I’m proud to announce the launch of my seminal work, my most prized issue (after my wonderful son, of course), and the gift I am here to offer. In this book, I think I’ve finally found the voice to do that – to write about change, and decisions and serving. It’s taken a few [...]

Yesterday I gave you 3 ‘secrets’ from the Conclusion of my new book Dirty Little Secrets: why buyers can’t buy and sellers can’t sell and what you can do about it.
An answers for those of you who have asked how this book differs from some of my other books, and then I’ll give you 3 more ‘secrets.’
This [...]

Just to whet your appetite, here are three of the  ’dirty little secrets’ from my the Conclusion of my new book. Enjoy.
2. Buyers will make no purchasing decisions until they get buy-in from the components (people, policies, initiatives, groups) that are in any way connected to, or adjacent to, their
Because we invariably meet our [...]

There have been almost as many sales books written as there have been cook books.
But none have ever been written on how to influence, understand, manage, or support the full complement behind-the-scenes, personal/policital and non-need-related elements in a buyer’s decision to purchase.
Sales books manage the solution sale: understanding needs, ‘getting in’, handling cold calls, closing, or objections. Using [...]

One of the ‘dirty little secrets’ in my new book is this: because the model of sales is focused on understanding needs and placing solutions, and doesn’t have the tools to help manage the behind-the-scenes issues that buyers must manage internally before they can purchase anything, we fail far more than we should. And we end [...]

Lee – of Relational Presence and author of “Be Heard Now” – and I recorded a podcast. He’s my speaking coach, and a master of authenticity.
Lee interviewed me about the sales model, and how “Dirty Little Secrets” moves the sales model forward. Enjoy.
Click here to listen to the interview.
Listen to Sharon Drew Morgen speak on MaestroConference [...]