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“Dirty Little Secrets” launches tomorrow: 3 more secrets unveiled
Wednesday, 14 Oct, 2009
“Dirty Little Secrets” launches tomorrow: 3 more secrets unveiled

Yesterday I gave you 3 ‘secrets’ from the Conclusion of my new book Dirty Little Secrets: why buyers can’t buy and sellers can’t sell and what you can do about it.
An answers for those of you who have asked how this book differs from some of my other books, and then I’ll give you 3 more ‘secrets.’
This […]

Collaboration Management: Ensuring Necessary Buy-in From Communications Partners
Friday, 25 Jul, 2008
Collaboration Management: Ensuring Necessary Buy-in From Communications Partners

As CPAs, your job involves several forms of communication. You need to─

Get agreement from clients, colleagues and partners.
Need to negotiate with departments of finance, CFOs and the IRS.
Ensure you understand, and are understood by, all people you communicate with.

Failure to […]

Presentations: How To Compete When In Front Of A Prospect
Thursday, 3 Jan, 2008
Presentations: How To Compete When In Front Of A Prospect

Your last presentation was great and seemingly well-received. You addressed the prospect’s needs, positioned yourself and your product just right, used the right language and visuals to assure that you were a caring, smart, professional, and had a product that would obviously be the right solution. The price was right, and you clearly had a […]

Influencing Change – A Guide For Sellers, Coaches, And Supervisors
Wednesday, 9 Feb, 2005
Influencing Change – A Guide For Sellers, Coaches, And Supervisors

When people or groups make a decision to purchase something, they go through the same decision cycle that an individual goes through to decide upon a personal change, or an employee goes through to change behaviors at a boss’s insistence.
Until now, our communication rules have assumed that when we kindly or persuasively offer others good […]