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Articles tagged with: status quo

Asperger’s, Max, and Me
Monday, 11 Feb, 2019
Asperger’s, Max, and Me

I am addicted to the TV show Parenthood. In it, a 12-ish-year-old boy named Max has Asperger’s.

The Steps to Buying: remembering the human element
Monday, 6 Feb, 2012
The Steps to Buying: remembering the human element

There are two distinct categories involving buying decisions: the behind-the-scenes issues buyers must manage internally to get stakeholder buy-in for change and for going outside their status quo for a solution and the solution-choice issues.
We are all very familiar with the latter: that’s what sales handles so well. But sales does not handle the former at all:

How does social networking help make the sale?
Monday, 17 Oct, 2011
How does social networking help make the sale?

These days we all use some form of social networking: it’s delightful to go onto LinkedIn and find colleagues from Europe who might have interest in a program with me for when I travel across the pond – colleagues that ‘know’ me well enough through my various on-line profiles to be eager to

dialogue with me,
discover ways […]

A buying decision is based on more than need.
Friday, 12 Mar, 2010
A buying decision is based on more than need.

Because the ultimate goal of sales is product placement, technology, presentations, pitches, and information gathering are based on discovering prospects with appropriate needs to fit the solution.
That means your questions are biased, the answers are biased, and the data you get is such a small subset of the necessary data that precludes buying decisions that […]

What Is Buying Facilitation®?
Monday, 10 Aug, 2009
What Is Buying Facilitation®?

What is the difference between selling and helping someone buy?
A lot. But not what you think.
When I began talking about helping buyers buy in 1988, people thought I was a little nuts (and what does that have to do with anything?). I persisted, and finally, about 3 or4 years ago, people began using the phrase […]

Decision Facilitation: Influencing The Offline Decisions
Friday, 17 Jul, 2009
Decision Facilitation: Influencing The Offline Decisions

Lately, I’ve heard a few folks using the term that I have been using for 20: decision facilitation.
But what, exactly, does that mean?
Since I suspect there is a good chance I was the person who first put those particular words together – especially in the sales field – I’d like to offer my definition.
Sales manages […]