You hate to cold call, right?  Dale Carnegie taught us (in 1937) that we have to get in front of people to make a sale. In those days, there was no other way.
Yet we’re still listening to him, believing that getting in front of prospects will give us an edge – forgetting, of course, that everyone else [...]

ForceLogix is a cool company. It’s one of those companies that you say, “Hasn’t anyone every thought of that before?”
But no one did until Patrick Stakenas, founder and CEO of ForceLogix, did. He’s found a way to turn selling into science. He’s taken all of those mechanical, yet necessary, jobs that a sales manager must do to create a [...]