My Marketing Automation Experience
Monday, 15 Nov, 2010
My Marketing Automation Experience

Just to see what the hype is all about in Marketing Automation, I decided to trial a solution…

Buyers have always been in control
Friday, 12 Nov, 2010
Buyers have always been in control

I have a couple of annoyances. There are phrases popping up that sound kinda cool, but are absolutely meaningless. Or should I say, they don’t mean what they are meant to mean.
One of my annoyances is about the buying decision journey. If I read the words ‘each stage of the buyer life-cycle’ one more time […]

Recommending…….. Me!
Thursday, 11 Nov, 2010
Recommending…….. Me!

Since I often recommend others, maybe I should use this space to recommend myself!
I approach both speaking and training with extreme passion and dedication to change:

I adore doing keynotes (I love provoking new thinking, and giving old thoughts a nudge or two), and blowing apart business myths that hinder true success and Excellence.
I work very much […]

Wikileaks: Why is our press ignoring an important story?
Tuesday, 9 Nov, 2010
Wikileaks: Why is our press ignoring an important story?

You may or may not know this, but I am a journalist. I attended Syracuse University S I Newhouse School of Communication when it first opened in the 60s. Yes, I’m that old. Along with my schooling came a passionate belief that the press is the 4th Estate, and without a free press holding our […]

Are leads ‘falling out the bottom?’
Friday, 5 Nov, 2010
Are leads ‘falling out the bottom?’

I’ve been reading articles on marketing automation/sales enablement that discuss leads ‘falling out the bottom’ of the funnel. What, exactly, does this mean, and how is this different from what has happened in sales for the past, oh – I don’t know – the past forever? And what’s the difference between leads  not closing after 4 […]

VOTE
Tuesday, 2 Nov, 2010
VOTE

GO VOTE. NOW. Do you realize how many people around this world kill – or get killed – for the right to vote? And you are squandering that right because…. because…. ?
I can get really cranky when people complain that they don’t like what the government is doing and they don’t vote.
So here’s the deal, […]