Home » Archive by Category

Change Management

All Decisions Involve Change Management: an insurance case study
Monday, 17 May, 2010
All Decisions Involve Change Management: an insurance case study

Without buy-in, nothing changes. If the group or person deemed change necessary, it would have happened already. So whatever state the status quo is in is the preferred state: no matter what you think is wrong, or how your wonderful solution would make it better, it ain’t going to happen unless the status quo is willing […]

ProductCamp, Buy-In, and Change Management
Monday, 29 Mar, 2010
ProductCamp, Buy-In, and Change Management

On Saturday, I attended Austin ProductCamp and ran a session called: How to Get Buy-In for Strategic Product Decisions
We had around 75 eager, excited people attending. I handed out a list of 11 tasks necessary for a successful implementation, and asked the participants to order them, assuming they’d focus on getting the announcement data and […]

Leadership Involves Helping Others Decide
Monday, 8 Feb, 2010
Leadership Involves Helping Others Decide

I believe that every choice, every new concept, every new action demands a decision to allow in something new and supplement what’s already there.
So whether a buyer seeks a new solution and must get buy-in from the relevant people, or a user needs to use the new software, or an initiative needs agreement from the […]

Sales is resistant to change
Friday, 29 Jan, 2010
Sales is resistant to change

Think about this: Dale Carnegie is the father of the current selling model. Why would I say that when there are such ‘new’ models as Permission Marketing, or SPIN, or any of the myriad selling techniques that have come along since 1937 when Carnegie published How to Win Friends and Influence People? Why would I […]

Change is necessary. How can we make it fun?
Monday, 25 Jan, 2010
Change is necessary. How can we make it fun?

These are heady days. Global business changes, environmental disasters, political upheavals. Change, Change, Change. Maybe it’s time to have another conversation about what change is. And at the same time, maybe discuss why it’s necessary to know how to change, since change is the only constant.
It’s a myth that change is difficult. Indeed, it’s not […]

Managing Off-Line Decisions
Friday, 28 Aug, 2009
Managing Off-Line Decisions

Where do our prospects go when they say, “I’ll call you back?” Most of us guess, but really, we don’t know where they go.
Where they go, in fact, is to get ahold of their colleagues and figure out how to get agreement for whatever outcomes the new solution will cause within the  buyer’s environment. We rarely […]